Effective Date: October 26, 2026

House of Classical Pilates ("House of Classical Pilates," "we," "us," or "our") respects your privacy and is committed to handling personal information responsibly.

This Privacy Policy explains how we collect, use, disclose, and protect information when you visit www.houseofclassicalpilates.com, contact our studio, inquire about services, or participate in our Pilates programs.

Our Contact Information

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House of Classical Pilates
1556 Silverado Trail
Napa, CA 94559
Email: info@houseofclassicalpilates.com
Telephone: 707-385-5338
Website: https://www.houseofclassicalpilates.com

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1. Information We Collect

We collect information that you provide directly, information associated with your use of our services, and certain technical information generated when you visit our website.

Information you provide directly

This may include:

• Your first and last name

• Email address and telephone number

• Pilates class interests, experience, and preferences

• How you heard about our studio

• Questions, inquiries, and other messages submitted through our website

• Information you voluntarily provide when communicating with our staff

Client and booking information

When you book or purchase services through our scheduling provider, Arketa, information associated with your studio account may include:

• Contact and account information

• Classes, appointments, and packages purchased

• Membership and subscription information

• Booking, attendance, and cancellation history

• Transaction details and payment status

• Completed waivers, intake forms, and service agreements

• Information relevant to safely and appropriately providing Pilates instruction

Payment card information is handled through the applicable payment-processing systems. Our studio may access transaction and payment-status information needed to manage purchases, refunds, and client accounts.

Website usage information

Our website and its service providers may process:

• IP addresses and approximate location information

• Browser and device characteristics

• Pages visited and website interactions

• Referral websites and campaign information

• Cookie identifiers and consent preferences

• Technical information used for website security, operation, and performance

Non-essential analytics and advertising technologies are governed by our cookie controls and applicable privacy requirements.

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2. How We Use Personal Information

We use personal information to:

• Respond to inquiries and communicate with prospective clients

• Help visitors identify appropriate Pilates classes and services

• Schedule and manage appointments, classes, and memberships

• Process purchases, refunds, and account-related requests

• Provide client support and operational communications

• Maintain records of agreements, waivers, and attendance

• Personalize instruction and support client safety

• Send promotional communications when permitted

• Analyze website performance and improve our services

• Maintain website security and prevent misuse

• Meet applicable legal, accounting, and recordkeeping obligations

We do not require visitors to agree to promotional communications as a condition of submitting a general inquiry or purchasing services.

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3. Service Providers and Third Parties

We use third-party services to operate our website and manage studio activities.

These include:

Wix: Our website hosting and management platform, including website forms, security, analytics, and related features.

Arketa: Our client-management, scheduling, booking, membership, and payment-platform provider.

Payment-processing providers: Services used through our booking platform to process transactions and maintain payment records.

Analytics and marketing providers: Where configured and permitted, technologies used to measure website traffic, understand marketing performance, and improve communications.

We may also disclose information to professional advisers, business service providers, or authorities when reasonably necessary to operate our business, comply with the law, or protect the rights and safety of individuals.

We expect providers processing information on our behalf to use it for authorized purposes and maintain appropriate safeguards. Certain third-party platforms may also process information independently under their own privacy policies.

For additional information about Arketa's independent data practices, visit https://www.arketa.com/legal/privacy.

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4. Cookies and Website Tracking

Our website uses cookies and similar technologies to support essential functions, remember preferences, and, where enabled and permitted, analyze website traffic and marketing performance.

Cookies are small files placed on your browser or device that help websites operate and recognize certain preferences or interactions.

Essential Cookies

Essential cookies support website security, core functionality, navigation, and the storage of privacy preferences. These cookies may operate automatically where necessary for the website to function.

Functional Cookies

Functional cookies help provide additional website features and remember visitor preferences.

Analytics Cookies

When enabled, analytics technologies help us understand visitor activity, including pages viewed, website interactions, traffic sources, and the performance of website content.

We use Wix Analytics and may use other analytics services when configured.

Marketing Cookies

If marketing or advertising technologies are enabled, they may help measure campaigns, understand advertising performance, or support relevant advertising. Certain technologies may involve tracking activity across websites or sharing information with third-party advertising providers.

Your Cookie Preferences

When you visit our website, you may be presented with choices to accept or reject non-essential cookies or customize your preferences.

Where available, you can reopen the cookie consent panel using the website's privacy-settings control and modify your choices.

Essential technologies necessary for website operation generally cannot be disabled through the consent panel.

You may also manage cookies through your browser settings. Disabling certain cookies may affect the availability or operation of website features.

Cookie preferences generally apply to the browser or device on which they are selected. You may need to make separate choices when using a different browser or device.

Our website may contain links to third-party platforms, including Arketa, that maintain their own cookies and privacy controls.

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5. Online Tracking and Do Not Track

Some analytics or advertising providers may collect information about website activity over time, including across other websites or online services when their technologies are enabled.

Browsers may offer a "Do Not Track" setting, but this setting does not have a universally adopted technical standard. We do not represent that every such signal changes all website tracking activity.

We provide available cookie preferences and honor legally required privacy choices and opt-out mechanisms to the extent applicable.

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6. Email and Marketing Communications

If you choose to subscribe to studio updates or otherwise provide appropriate permission, we may contact you about:

• Classes and scheduling opportunities

• Studio announcements

• Special programs and introductory offers

• Membership information and promotions

You can unsubscribe from promotional emails through the unsubscribe instructions included in those messages or by contacting us.

We may still send necessary non-promotional communications relating to bookings, purchases, appointments, account security, and existing service relationships.

Providing a telephone number for an inquiry does not automatically authorize promotional text messages.

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7. Client Health and Fitness Information

To support safe, individualized instruction, we may collect information concerning a client's physical limitations, injuries, relevant health considerations, exercise experience, and fitness goals.

Such information is requested or received as reasonably necessary to deliver instruction, assess appropriate modifications, and support the client's participation in studio activities.

Access to this information is limited to authorized personnel and service providers with an appropriate operational need.

We do not use individual health or injury information to create targeted advertising audiences.

Our Pilates instruction is not a substitute for medical diagnosis or treatment.

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8. Data Retention

We retain personal information for as long as reasonably necessary to provide services, manage client relationships, fulfill the purposes described in this policy, and meet applicable legal and accounting obligations.

Retention periods vary depending on the information, the nature of the client relationship, and applicable requirements.

When information is no longer reasonably needed, we take steps to delete, anonymize, or securely dispose of it, subject to legal or legitimate recordkeeping needs.

Some information may be retained within third-party platforms according to their applicable retention practices and our service arrangements.

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9. Your Privacy Choices

You may contact us to:

• Request access to personal information we maintain about you

• Ask us to correct inaccurate information

• Request deletion of information, subject to applicable exceptions

• Withdraw marketing permission

• Raise a concern about our privacy practices

Submit requests to info@houseofclassicalpilates.com or call 707-385-5338.

We may need to verify your identity before responding to certain requests.

We will review and respond to requests in accordance with applicable law. Some records may need to be retained for contractual, legal, safety, or accounting purposes.

California residents may have additional statutory privacy rights depending on the applicability of California privacy laws to our business and the information involved.

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10. Information Security

We use reasonable administrative, technical, and organizational measures intended to protect personal information against unauthorized access, loss, misuse, and disclosure.

However, no internet-based system or electronic transmission can be guaranteed to be completely secure.

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11. Children's Privacy

Our general website inquiry services are intended for adults and for parents or guardians contacting us on behalf of minors.

We do not knowingly solicit personal information directly from children under 13 through our general website forms.

If you believe a child has submitted personal information without appropriate parental authorization, please contact us so we can review the matter.

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12. External Websites and Services

Our website may contain links to third-party websites and services, including Arketa.

Those services may have separate privacy policies, terms, and account requirements.

We encourage visitors to review the applicable policies before providing personal information through third-party platforms.

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13. Changes to This Privacy Policy

We may revise this Privacy Policy to reflect changes to our practices, technologies, services, or legal obligations.

When we make changes, we will update the effective date and publish the revised policy on this page. Where required, we will provide additional notice.

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14. Contact Us

For questions about this Privacy Policy, our handling of personal information, or privacy-related requests, contact:

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House of Classical Pilates
1556 Silverado Trail
Napa, CA 94559
Email: info@houseofclassicalpilates.com
Telephone: 707-385-5338
Website: https://www.houseofclassicalpilates.com